Behavioral Change for the Circular Economy

4 months ago Ruediger Kuehr Comments Off on Behavioral Change for the Circular Economy

What is the role of consumer behavioral change in a circular economy? Our new open access publication provides a comprehensive overview of behavioral theories and intervention models and their relevance to the circular economy.

Governments and industries have taken action to facilitate a circular system for electronics. However, often these initiatives are focused on techno-economic solutions such as improving product designs and introducing new business models. Often, these initiatives are not effective mainly because of the fact that they fail to consider the behavioural aspects of everyday consumers. In this paper, we explore these issues. This review paper provides a comprehensive overview of behavioural theories and intervention models and their relevance to the circular economy in the context of electrical and electronic products. Furthermore, it identifies challenges and opportunities for facilitating a more circular system for the electronics sector and the related policy implications. It concludes by identifying research gaps that future work may address.

Link to the publication: https://www.sciencedirect.com/science/article/pii/S2590289X20300062